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CONVERGENCE MARKETING: COMBINING BRAND AND DIRECT FOR UNPRECEDENTED PROFITS
by ROSEN, RICHARD;ROSEN, JANE C.

List Price: HK$ 237.00

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¡@ISBN 9780470164938
¡@Subject BUSINESS & FINANCE
¡@Publisher JOHN WILEY & SONS, INC.
¡@Publication 2009
¡@Edition Hardcover
¡@Version Original
¡@Description
 
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