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CONNECTIVE BRANDING: BUILDING BRAND EQUITY IN A DEMANDING WORLD
by FISHER-BUTTINGER, CLAUDIA;VALLASTER, CHRISTINE

List Price: HK$ 570.00

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¡@ISBN 9780470512401
¡@Subject BUSINESS & FINANCE
¡@Publisher JOHN WILEY & SONS, LTD
¡@Publication 2008
¡@Edition Hardcover
¡@Version Original
¡@Description
 
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