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CREATING BRAND LOYALTY : THE MANAGEMENT OF POWER POSITIONING AND REALLY GREAT ADVERTISING
by CZERNIAWSKI, R. D.;MALONEY, M. W.

List Price: HK$ 228.00

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¡@ISBN 9780814405017
¡@Subject BUSINESS & ECONOMICS
¡@Publisher AMACOM
¡@Publication 1999
¡@Edition Paperback
¡@Version Original
¡@Description
 
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