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BEYOND THE FAMILIAR: LONG-TERM GROWTH THROUGH CUSTOMER FOCUS AND INNOVATION by BARWISE, PATRICK (Hardcover - 2011)
ISBN: 9780470976319
Subject: BUSINESS & FINANCE
Publisher: JOSSEY-BASS
SIMPLY BETTER : WINNING AND KEEPING CUSTOMERS BY DELIVERING WHAT MATTERS MOST by BARWISE, PATRICK (Hardcover - 2004)
ISBN: 9780875843988
Subject: BUSINESS & FINANCE
Publisher: HARVARD BUSINESS SCHOOL PRESS
   
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