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COMPETITIVE POSITIONING: BEST PRACTICES FOR CREATING BRAND LOYALTY by CZERNIAWSKI, RICHARD D. (Paperback - 2010) ISBN: 9781587769146 Subject: BUSINESS & FINANCE Publisher: HUDSON HOUSE PUBLISHING |
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MANAGEMTN OF POWER POSITIONING AND REALLY GREAT ADVERTISING by CZERNIAWSKI, RICHARD D (Paperback - 1999) ISBN: 814405010 Subject: BUSINESS & ECONOMICS Publisher: AMACOM |
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