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ASIAN HANDBOOK by DEVEREUX, MARY M. (Paperback - 1997)
ISBN: 9789628520916
Subject: CHINA
Publisher: MEDICON1
PUBLIC RELATIONS IN ASIA PACIFIC: COMMUNICATING EFFECTIVELY ACROSS CULTURES by DEVEREUX, MARY M. (Hardcover - 2009)
ISBN: 9780470824306
Subject: BUSINESS & FINANCE
Publisher: JOHN WILEY

Public Relations in Asia Pacific reflects the growing professionalism in the practice of public relations in the worldˇ¦s fastest expanding economy. It is a carefully-drawn road map for all manner of entities, for profit and not-for -profit on how to establish and maintain effective relationships with their numerous stakeholders. It is a must-have for those interested in public relations careers and a first -rate refresher for the established professional.
   
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