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CONTEXTUAL PRICING: THE DEATH OF LIST PRICE AND THE NEW MARKET REALITY by DOCTERS, ROBERT (Hardcover - 2012) ISBN: 9780071772464 Subject: BUSINESS & FINANCE Publisher: MCGRAW-HILL |
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WINNING THE PROFIT GAME: SMARTER PRICING, SMARTER BRANDING by DOCTERS, ROBERT G. (Hardcover - 2004) ISBN: 9780071434720 Subject: BUSINESS & FINANCE Publisher: MCGRAW-HILL |
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