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THE WISDOM OF CROWDS (HARDBACK) by SUROWIECKI, JAMES (Hardcover - 2004) ISBN: JPM0385503865 Subject: BUSINESS & FINANCE Publisher: DOUBLEDAY & COMPANY Common sense tells us the smartest one in the room is smarter than the collective wisdom of the crowd--not so claims Surowiecki. The New Yorker Magazine business columnist's insights will provide CEOs and investors alike with a new appreciation of "group think". |
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