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ADVERTISING CAMPAIGN STRATEGY: A GUIDE TO MARKETING COMMUNICATION PLANS by PARENTE, DONALD (Hardcover - 2004) ISBN: 9780324271904 Subject: BUSINESS & FINANCE Publisher: SOUTH-WESTERN |
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ADVERTISING CAMPAIGN STRATEGY: A GUIDE TO MARKETING COMMUNICATION PLANS by PARENTE, DONALD E. (Paperback - 2006) ISBN: 9780324422825 Subject: BUSINESS & FINANCE Publisher: SOUTH-WESTERN |
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