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BEATING LOW COST COMPETITION: HOW PREMIUM BRANDS CAN RESPOND TO CUT-PRICE RIVALS by RYANS, ADRIAN B. (Hardcover - 2009) ISBN: 9780470742976 Subject: BUSINESS & FINANCE Publisher: JOHN WILEY AND SONS LTD |
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WINNING MARKET LEADERSHIP: STRATEGIC MARKET PLANNING FOR TECHNOLOGY-DRIVEN BUSINESSES by RYANS, ADRIAN (Hardcover - 2000) ISBN: 9780471644309 Subject: BUSINESS & FINANCE Publisher: JOHN WILEY & SONS CANADA, LTD |
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