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BIG FAT COW THAT GOES KAPOW by GRIFFITHS, ANDY (Paperback - 2008) ISBN: 9780330456371 Subject: CHILDREN Publisher: MACMILLAN CHILDREN'S BOOKS UK |
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BIG FAT LOVE by SHERIDAN, PETER (Paperback - 2004) ISBN: 9781405040938 Subject: FICTION Publisher: MACMILLAN |
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BIG GREG TO THE RESCUE by SMITH, BEN (Paperback - 2005) ISBN: 9780732984328 Subject: CHILDREN Publisher: MACMILLAN |
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BIG IN ASIA: 30 STRATEGIES FOR BUSINESS SUCCESS (NEW EDITION) by BACKMAN, MICHAEL (Paperback - 2007) ISBN: 9780230000278 Subject: ASIA Publisher: PALGRAVE MACMILLAN |
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BIG STONE GAP by TRIGIANI, ADRIANA (Paperback - 2000) ISBN: 9780333786055 Subject: FICTION Publisher: MACMILLAN |
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BIG STONE GAP by N/A (Hardcover) ISBN: 9780333905142 Subject: N/A Publisher: MACMILLAN |
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BIG-NOSED MONKEYS by EDWARDS, SARAH (Paperback - 2008) ISBN: 9781420265781 Subject: REFERENCE & LANGUAGE Publisher: MACMILLAN EDUCATION AUSTRALIA |
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BILLIONS : SELLING TO THE NEW CHINESE CONSUMER by DOCTOROFF, TOM (Paperback - 2007) ISBN: 9781403976635 Subject: CHINA Publisher: PALGRAVE MACMILLAN |
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BILLIONS: SELLING TO THE NEW CHINESE CONSUMER by DOCTOROFF, TOM (Hardcover - 2006) ISBN: 9781403971692 Subject: BUSINESS & FINANCE Publisher: PALGRAVE MACMILLAN Over the past eleven years, in top positions at JWT in China, expert Tom Doctoroff has learned that marketers of some of the worldˇ¦s leading brands come to China with mistaken ideas of how to apply Western thinking to the marketplace. But the Chinese are different. In this much needed book, Doctoroff delves into the psyches of contemporary Chinese consumers to explain the importance of culture in shaping buying decisions. He uncovers the core drivers of behavior and preference in key market segments, provides tools to help readers harness the power of insight into consumersˇ¦ fundamental motivations in the Chinese marketplace, and, lastly, reveals the pitfalls into which many multinational competitors often fall. China is now one of the top investment opportunities in the world and the new place for global businesses to expand. Anyone who plans to do business in China shouldnˇ¦t go without this book. |
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BILLY BONES by LINCOLN, CHRISTOPHER (Paperback - 2009) ISBN: 9780330450157 Subject: CHILDREN Publisher: MACMILLAN CHILDREN'S BOOKS |
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BIN WEEVILS: TINK AND CLOTT'S SEARCH AND FIND ADVENTURE by WOOLLEY,STEPH (Paperback - 2012) ISBN: 9781447205340 Subject: CHILDREN Publisher: MACMILLAN CHILDREN'S BOOKS |
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BIOCHEMISTRY & USES OF PESTIDES by HASSALL, KENNETH A. (Paperback) ISBN: 9780333497906 Subject: ENVIRONMENT Publisher: MACMILLAN |
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BIOLOGY - A NEW APPROACH by WAKEFIELD,J. (Paperback) ISBN: 9789620304170 Subject: SCHOOL BOOKS Publisher: MACMILLAN |
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BIOLOGY : A NEW APPROACH - EXPERIMENTAL WORKBOOK by WAKEFIELD,J. (Paperback) ISBN: 9789620304217 Subject: SCHOOL BOOKS Publisher: MACMILLAN |
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BIOLOGY : A NEW APPROACH - EXPERIMENTAL WORKBOOKS by WAKEFIELD,J. (Paperback) ISBN: 9789620304187 Subject: SCHOOL BOOKS Publisher: MACMILLAN |
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BIOLOGY: A PROCESS APPROACH BOOK 1 by RIGBY, SARAH (Paperback - 1996) ISBN: 9789620312830 Subject: TEXTBOOK Publisher: MACMILLAN |
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BIRTHDAY PRESENT DISASTER (AZIZA'S SECRET FAIRY DOOR #3) by MORAYO, LOLA (Paperback - 2022) ISBN: 9781529063974 Subject: CHILDREN Publisher: MACMILLAN CHILDREN'S UK |
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BLABBER MOUTH COLLECTION by GLEITZMAN, MORRIS (Paperback - 2008) ISBN: 9780330452939 Subject: CHILDREN Publisher: MACMILLAN UK |
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BLACK ANGELS by MURPHY, RITA (Paperback - 2002) ISBN: 9780330399098 Subject: CHILDREN Publisher: MACMILLAN |
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BLACK BEAUTY by SEWELL, ANNA (Hardcover - 2018) ISBN: 9781509865987 Subject: CHILDREN Publisher: MACMILLAN COLLECTOR'S LIBRARY |
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