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REVOLUTIONARY WEALTH by TOFFLER, ALVIN (Paperback - 2007) ISBN: 9780385522076 Subject: CURRENT AFFAIRS Publisher: CURRENCY DOUBLEDAY USA |
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RULES OF DECEPTION by REICH, CHRISTOPHER (Hardcover - 2008) ISBN: 9780385524063 Subject: FICTION Publisher: DOUBLEDAY USA |
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SATISFIED CUSTOMERS TELL THREE FRIENDS, ANGRY CUSTOMERS TELL 3,000 by BLACKSHAW, PETE (Hardcover - 2008) ISBN: 9780385522724 Subject: BUSINESS & FINANCE Publisher: DOUBLEDAY USA In todayˇ¦s Internet-driven world, customers have more power than ever. Through what interactive marketing expert Pete Blackshaw calls "consumer-generated media"ˇXblogs, social networking pages, message boards, product review sitesˇXeven a single disgruntled customer can broadcast his complaints to an audience of millions. Blackshaw shows managers, marketers, and business leaders how to establish and maintain credibility for their brand by being authentic, listening and responding to customers, and forming relationships built on openness, transparency, and trust.Filled with stories based on his experience working with Fortune 500 brands such as Toyota, Dell, Nike, Sony, General Motors, Hershey, Unilever, Nestle, Lexus, and Bank of America, Blackshaw offers a clear strategy to sustain a competitive advantage by creating enduring, loyal relationships with todayˇ¦s consumer. |
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SCHOOLS THAT LEARN by SENGE, PETER (Paperback - 2000) ISBN: 9780385493239 Subject: EDUCATION Publisher: CURRENCY DOUBLEDAY USA |
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SCIENCE OF LEONARDO: INSIDE THE MIND OF THE GREAT GENIUS OF THE RENAISSANCE by CAPRA, FRITJOF (Hardcover - 2007) ISBN: 9780385513906 Subject: SCIENCE & NATURE Publisher: DOUBLEDAY USA |
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SELECTED ESSAYS OF GORE VIDAL by VIDAL, GORE (Hardcover - 2008) ISBN: 9780385524841 Subject: LITERATURE Publisher: DOUBLEDAY USA |
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SNUFF by PALAHNIUK, CHUCK (Hardcover - 2008) ISBN: 9780385517881 Subject: FICTION Publisher: DOUBLEDAY USA |
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STRATEGY PARADOX: WHY COMMITTING TO SUCCESS LEADS TO FAILURE (AND WHAT TO DO ABOUT IT) by RAYNOR, MICHAEL E. (Hardcover - 2007) ISBN: 9780385516228 Subject: BUSINESS & FINANCE Publisher: CURRENCY DOUBLEDAY USA |
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SWAY: THE IRRESISTIBLE PULL OF IRRATIONAL BEHAVIOR by BRAFMAN, ORI (Hardcover - 2008) ISBN: 9780385524384 Subject: MIND, BODY & HEALTH Publisher: DOUBLEDAY USA |
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UNCERTAINTY: EINSTEIN, HEISENBERG, BOHR, AND THE STRUGGLE FOR THE SOUL OF SCIENCE by LINDLEY, DAVID (Hardcover - 2007) ISBN: 9780385515061 Subject: SCIENCE & NATURE Publisher: DOUBLEDAY USA |
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WAL-MART: THE BULLY OF BENTONVILLE by BIANCO, ANTHONY (Paperback - 2007) ISBN: 9780385513579 Subject: BUSINESS & FINANCE Publisher: CURRENCY DOUBLEDAY USA |
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WINNING DECISIONS: GETTING IT RIGHT THE FIRST TIME by RUSSO, J EDWARD (Hardcover - 2002) ISBN: 9780385502252 Subject: BUSINESS & ECONOMICS Publisher: CURRENCY DOUBLEDAY USA |
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WORLD WAR IV: THE LONG STRUGGLE AGAINST ISLAMOFASCISM by PODHORETZ, NORMAN (Hardcover - 2007) ISBN: 9780385522212 Subject: CURRENT AFFAIRS Publisher: DOUBLEDAY USA |
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YANKEE YEARS by TORRE, JOE (Hardcover - 2009) ISBN: 9780385527408 Subject: BIOGRAPHY Publisher: DOUBLEDAY USA |
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